11 Digital Marketing Opportunities for Housewares Brands

Even as we get more comfortable working, shopping + staying safe at home, the impact of the COVID-19 pandemic continues to evolve. Here in Wisconsin, we’re on week 4 of our new normal. epower at home has been a remote agency for years, so working from home has not been a disruptor for us, but…

planning ahead for digital success

Investing in Long-Term Success During the COVID-19 Pandemic

In our last post, Emily talked about the power of pivoting + gave some great examples of how brands can take quick action to see short-term results. Beyond those immediate pivots, it’s important to look at your longer-term strategy, too. For forward-thinking brands, now is the right time to invest in your long-term success. Here…

Coronavirus Updates + Housewares Industry Resources (Updated Daily)

UPDATED: 4/7/20 @ 12:31 PM To keep you in the know, we’ll be adding to this list of COVID-19 industry resources, news + information for the housewares industry! “An analysis of Amazon search results reveals that many consumers have moved past panic-buying of hand sanitizer, disinfecting wipes and other germ-fighting essentials and are starting to…